How to Use Plastic Cards for your business
Plastic cards can be a great tool for your business. If you have never used plastic cards before or if you are not sure how to put them to good use, here are a [...]
Your Marketing Collateral Checklist
Marketing collateral is an essential component of doing business. Leaving information about your company with potential or existing clients can help make an impression, seal the deal or set you apart from the competition. Here is a [...]
Take small steps to update your website over time
"A website is a living, breathing brand tool that needs to be cared for over time." - Gavin Cooper Everybody has a website today. But when you're maintaining a business, the upkeep of your website [...]
How to Build a Better Logo
Learn how to build a better logo for your company by having all of the necessary components included. Just like every good cake, following the recipe is important to achieve success. So, when you are [...]
How to Create the Best Email Signature and Use it the Right Way
If your email signature is lacking a little pizazz, this guide will help you create the best email signature for your business. Before you begin to create your best email signature line, you must fist [...]
Seven Years. Seven Trials.
Seven years. Seven. The number of completion. Perfection. There are seven days in a week and seven colors in the rainbow. It just feels right, doesn’t it? Complete. And if I meditate on it, I [...]
Stand out with a unique and creative business card—the cheap way
What if I told you that it were possible to have a business card that was both unique and creative, helping you stand out in the crowd of business cards with one cheap change? It’s [...]
You need a website security package like you need a home warranty. It’s just smart.
[sharing tagline="Share This Story, Choose Your Platform!" tagline_color="" title="" link="" description="" pinterest_image="" icons_boxed="" icons_boxed_radius="4px" box_colors="" icon_colors="" tooltip_placement="" backgroundcolor="" class="" id=""][/sharing] Protecting your website with a security and maintenance package will give you peace of mind [...]
Small business brand building block #5: marketing materials
Today we are decoding the fifth and final building block of a small business brand: marketing materials. This week, we've mainly discussed intangible elements: logos, websites, public relations and social media. All of these items [...]
Small business brand building block #4: social media
Thank you all for hanging with us this week! It has flown by. We have had great discussions about the building blocks of a small business brand. To recap, the first three elements we've covered [...]